The final photo was nice, but not “commercial” enough. In fact, the company tried to pull the cover because The Beatles were not smiling, and it was only after George Martin intervened that the photo was accepted. We can say that this was their first important artistic decision; none of them would have dreamed at that time that only 3 three later they would spend thousands of pounds in the cover of Sgt. Pepper and become unique “owners” of their music and image.
Friday, December 12, 2008
The story behind… With The Beatles album cover
The final photo was nice, but not “commercial” enough. In fact, the company tried to pull the cover because The Beatles were not smiling, and it was only after George Martin intervened that the photo was accepted. We can say that this was their first important artistic decision; none of them would have dreamed at that time that only 3 three later they would spend thousands of pounds in the cover of Sgt. Pepper and become unique “owners” of their music and image.
Monday, September 15, 2008
Syd: last, but not least…
Tuesday, September 09, 2008
Shine on, you crazy Syd
Tuesday, July 22, 2008
The Story behind the T-shirt: The Freewheelin’ Bob Dylan (Part 2)
I always loved the cover photo of The Freewheelin’ album. When I finally decided to make a T-shirt of Good Ol’ Bob, this was the first image that came to my mind.
To adapt this very famous image, I decided to re-create it my way, and I thought of make a drawing with pencils, watercolors and finepens. I had never used this technique in any of Waterloo’s T-shirts, but this was a character that deserved this kind of challenge. One of things that I most admire from Dylan is his capacity for surprise. That’s why the idea of making a T-shirt with a watercolor drawing seemed to fit perfectly in this case, because it was going to be very different from the others.
To begin with, I printed the image cover in a big size. I put the record on, sticked the printed image in the window of my house and made a trace of the shapes and buildings as a guide. I made the most of a pretty sunny morning to draw with daylight. I finished the strokes with pencil and then I started working with the watercolors.
It was not easy to paint with watercolors, especially for me, because I have never learned how to use them; I always improvised. In musical terms, it could be said that the first take was the best one. I painted and I left the drawing to dry near the window.
By the afternoon, the drawing was dry and I was pretty satisfied with it. I re-marked with a black finepen the pencil strokes to make them stronger.
Then I had to decide what to do with the texts of the cover. I want them to be in the drawing howsoever it may take. I tried to add them with Illustrator, using pre-existing tipographic fonts that were similar to the ones in the album cover. However, the coexistence between computer words and a watercolor drawing was not good, so I decided to adapt the texts too. I drawed the title and I found it pretty good, although I didn’t thought too much about it, I liked it to be something spontaneous.
For the song titles I tested some alternatives without any successful result. So the following day I showed to an old friend from work all what I’ve done so far. She picked the drawing and the album cover and began writing the song titles in a sheet of paper. I liked her writing style and the way it combined with the album title made by myself. That’s how this piece was finalised, after being scanned and has some color adjustments done with Photoshop. This was my graphic tribute to the great Bob Dylan.
Tuesday, July 15, 2008
The Story behind the T-shirt: The Freewheelin’ Bob Dylan (Part 1)
Wednesday, June 11, 2008
The Royal Tenenbaums (soon available!)
Before watching The Royal Tenenbaums, I listened to the film soundtrack. I didn’t know who was the director of the movie, and I was surprised that he chose "She smiled sweetly", a very rare Rolling Stones song (from 1967 record Between The Buttons), for that movie.
Some time later, I came up with The Life Aquatic with Steve Zissou. In fact, I watched it after a friend of mine recommended it to me because it had a weird character called Pelé, who played David Bowie songs in Portuguese. So before watching any of Wes Anderson’s movies, I had already got some kind of connection with the humour that this very particular director uses in his movies.
The Tenenbaum’s are a dysfunctional family. As in other Anderson’s movies, the father is a self-centered and selfish person, and so is the mother, but in a more absent-minded and intellectual style. The selfishness of the paternal figure is more concrete, generally based in a particular interest in some personal objective, like taking revenge from a striped shark, or enjoying the comfort of a good economic situation. While on Life Aquatic we have Pelé, on The Tenenbaums we have Pagoda, a brilliant character, of unknown nationality. He is the Sam Gamyi of Royal Tenenbaum, with the difference that he could get upset so much with his boss that he could even stab him with his little penknife. Pagoda is my favourite character of the movie.The three sons deserve, each, a special paragraph:
Margot Tenenbaum is depressive, argumentative, cold, heavy-smoker, and also she has a finger missing. In her intimate relationship’s mental archive there is a very nice kiss with a girl.
Richie Tenenbaum has been all his life in love with Margot, her step sister. He was a great tennis player whose career came to an end in the final match of a prestigious tournament, after he saw her sister, in the middle of the crowd, accompanied by her brand-new husband, Raleigh St Clair, (performed by Bill Murray, one’s of W.A. favourite actors).
Chas Tenenbaum is a “numbers’ man”, with the skills to be in charge of the account books of the family since he was very young. Obsessed with order and tidiness, he has two children and dresses them exactly like himself. He takes excessive care of both after her mother’s death.
I have always found the movie poster always very interesting. It is a classic family portrait with the characteristic esthetics of W.A.Every picture has a selection of the chromatic palette, which is tightly observed in the costumes, the setting and the plot lines that comes in, explaining certain things. He always uses the same typography.
Here’s my explanation of the creative process of the T-shirt, in four steps:
STEP 1
In the first design, I wanted to play with the gym outfit that Chas and his sons wear. That’s why I drawed the collar of the gym jacket over the collar of the T-shirt, and the zip all the way down. On the back side I wrote the name, as it usually appears on sport clothes. Besides, it was a good way to include the name of the movie.On the front side, where club badges usually are placed, I combined the name of the movie, a “dalmatian mouse”, like the ones Chas raises, and the candelabras, which are very present in the graphic aspects of the movie.
In the second design, I included for the first time the image of the family,that will later evolve even more.
STEP 2
In the second design, I got into the relationship between Richie and Margot Tenenbaum, one of the most eccentric moments of the film. The T-shirt is called Strange Love, like the Depeche Mode song. In both options, the characters are facing each other. Richie has his post-tennis player look, when he still had long hair and beard and used a hairband and glasses. Margot uses her typical coat and hairstyle.
STEP 3
Green color takes the stage. In one option, I included the film logo, the mouse and the candelabras over a striped background, which refers to the typical wallpaper of the Tenenbaum’s old house. Pink is a very strong color in the official poster of the film.In the second option, I wanted to play with the figures of the characters, like in Sgt. Pepper’s booklet, in which every character is pointed with a number, and then you have a list of names to know who’s who. I always compared the poster with the cover of that magical record, and I wanted to reflect it in this T-shirt.
ENDING
I came up with the final image of the T-shirt when I realized that the characters are the strongest aspect of the movie. I chose to show the family portrait through my own eyes. Even more absurd, and without the need of showing their real faces, but insinuate them. Something important to make this T-shirt is that the characters are very different, not only physically but also in terms of personality. I “dared" to include Pagoda, that is not present in the original picture. I liked the idea of closing the image with the dalmatian mouse, the name of the movie and, in the end, tha names of each character.
Tuesday, May 27, 2008
Mods: time goes by, and the kids are still alright
Of course we know the origins and the ritual. It all began in England in the early 60s (although you could argue there were previous urban tribes that would later evolve into Mods). Young white English guys who started listening to black American music (blues, soul, jazz, gospel) and would soon create a new rock sound that expressed the anger and the ambition of a new era.
The Who, The Small Faces, The Creation and many other bands would become the avant garde of the mods, their megaphone. The great Pete Townshend was seen as the leader by these young numbers that felt so identified with his fierce guitar-playing and his songwriting, so personal. “I Can’t Explain”, “My Generation”, “The Kids Are Alright” and many other Who songs became hymns for the mods. Clearly, this was something different from beat bands (like The Beatles) or white rhythm and blues groups (like The Stones).
"Modism, Mod living, is an aphorism for clean living under difficult circumstances," said Who publicist Peter Meaden. And that’s why the music of these groups was so important. It expressed the feeling and the way of life of a new generation that invaded every street of English cities and would remain as one of the symbols of the swingin’ London.
Mods felt identified with them, and also with a number of things that became a ritual (as you can see on the classic movie Quadrophenia):
- a red, white and blue logo (taken from the Royal Army Force airplanes)
- an argot (“number”, “face”, etc)
- clothes (clean and new suits, parkas, three-button Fred Perry polo T-shirts, Levi’s trousers)
- neat haircuts
- scooters with dozens of rear mirrors (Lambrettas or any other Italian brand)
- Rickenbacker guitars
- Pills
- Weekends at Brighton (including violent fights against the Police and the Rockers, the other big urban tribe that rivalised with Mods)
Thursday, April 17, 2008
New Retro bags collection
We released 4 retro bags designs for boys and girls. Each of them with different color options. The names are based in one of the bands that influenced our life: The Who (you can also check our Who T-shirt design). Three of them are MacBook (or similar) ready. Check them out!
Our intention is to continue adding more options, but don't worry because T-Shirts are our main love.
Please tell us if there's anything you want to find at Waterloo, for example: belts, wallets, bracelets, etc.
Tuesday, April 15, 2008
2 New Designs!
Hope you like them, what do you think? Please tell us.
They are available for boys and girls in jersey cotton with different color options.